Weight Watchers, a food program designed to promote weight loss, launched on November 25, 2014, a most ... satiating spot.
Any event would therefore be a pretext to eat?
Indeed, Weight Watcher does not care about our behavior when we eat. When we are happy we eat, when we are sad we eat, when we are stressed we eat, when we are tired we eat… All common situations are therefore good for getting ready to eat. That's why Weight Watchers is here for you and lets you know it!
A campaign by Wieden + Kennedy USA.
Attention… You may recognize yourself!