For his 60 years SEB offers itself a makeover by targeting a younger target, 25-35 year olds.
60 years of the pressure cooker
With the help ofNative agency, the famous pressure cooker brand is modernizing its image. At a time when speed is essential in terms of cooking, SEB is promoting its Clipso Chrono pressure cooker.
The brand invites a younger audience to rediscover iconic recipes, rejuvenated and revisited for the occasion. By using numerous graphic codes, dynamic close-ups, the brand obtains a polished result with three films that will make your mouth water.
This device is accompanied by a quizzes on the brand's website. So do not wait any longer, take your forks!