Titanic continues to inspire creative advertising. After PMU, Red Bull work on the case of the infamous ocean liner.
"Ice cream with your Red Bull?" "
The brand known for its mass sponsorship and his sketched TV spots provide us with another side of the story.
Red Bull would therefore " gives wings " at the Titanic, or at least, would have improved the responsiveness and vigilance of its passengers and crew.
A version more than doubtful for some since more than 500 complaints have been registered with the English advertising regulatory authority, the ASA.
An advertising shipwreck?