Bledina plays the labeling card.
Bledina entrusted the POS of its Blédina range of the day to Shortlinks
Blédina du Jour has been labeled 100% natural ingredients with 27 fresh products in total.
You will find the Blédina du Jour brand (Danone group) in the dedicated refrigerators in the infant food section.
Lean cooking with immediate cooling, this is Blédina's new method: innovative, isn't it?
It is the Shortlinks agency which produced all the point of sale communication tools for the new Blédina range of the day.
For no less than two years, Blédina has been working closely with the Shortlinks agency to launch this innovation. (internal and external communication).