BBR Saatchi & Saatchi (Israel) created the new poster dedicated to promoting FORD's new automated parking system.

 An original poster for FORD signed BBR Saatchi & Saatchi:

The idea is, in a creation revisiting the credits of Mad Men, to invite people to fix a point for 30 seconds then to fix the free parking space.

The message: “Parking with the latest FORD EXPLORER has never been easier”.

ford

This is a little optical illusion that causes us to visualize a non-real thing via retinal persistence.

 

 

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