Sarenza returns to the small screen with a signed TV spot TBWA Paris. Prints.
Leader in the market for the sale of shoes on the Internet, the brand surfs the imagination of the addiction - known and recognized - of women for shopping.
The result of the imagination of the creatives of TBWA Paris leaves us a little stunned. A real Amazon sets out on a hunt, in a mysterious jungle to say the least, where flora and fauna give way to oddly staged shoes.
The film demonstrates the diversity and breadth of the catalog of Sarenza, and develops the idea that finding the rare pearl in terms of shoes can sometimes turn into a real quest. Stakes at the rendezvous but also a funny feeling.
The device is completed by a Facebook application, The “Shoe Hunting” which offers the opportunity to adventurous apprentices to win the famous pairs of shoes.